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About

Fresnel Pointe specializes in helping small to medium size businesses with marketing strategy, analysis and planning.

We provide clients with a range of marketing & communication expertise including:

  • Brand strategy development to systematically grow the business
  • Integrated marketing and communication planning for alignment with strategic objectives & increased effectiveness
  • Campaign project management for on schedule and within budget execution
  • Market analysis to correctly define problems and recommend solutions
  • Pricing optimization for improved profitability
  • CRM implementation for improved sales planning

We take our inspiration from the fresnel lens with its two-fold purpose to magnify and focus light. By honing your message and targeting your audience you add intensity and efficiency to your marketing efforts. It’s a combination that brings results.

Contact us at info@fresnelpointe.com

Who we’ve helped:

Michigan Opera TheatreLincoln Motor Company
East Texas Community FoundationT Bank
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TRG ArtsMotown Automotive Distributing
Dallas Symphony OrchestraBorders Books & Music
Detroit Symphony OrchestraGraco Children's Products